We’ve arranged to have experienced executive coach Jane Howard, Founder of Culture Effect, with us all day on Thursday Oct. 19 to conduct 30-minute Executive Coaching Sessions. While coaching is a process that usually goes on for a number of sessions over weeks of time, you’ll have an opportunity to get a little taste of that process by signing up for a complimentary 30-minute session on that day. Come prepared to discuss a problem or concern in your life. The eTourism Summit Executive Coaching is available to DMOs and Suppliers only. Information on how to sign up will be provided at a later date. First come first served.
Presenter: Shea Carter, VP Social & Experiential Marketing, MMGY Global and Carolyn Anderson, Social Media Manager, Visit Kansas City
If you’re Seattle, you open your own YouTube channel. Then what? Presenter: Ali Daniels, VP Marketing, Visit Seattle
DMOs are uniquely qualified to capitalize on the domain authority and high search result rankings created by their wealth of relevant and frequently updated web content. By creating a mobile optimized online marketplace for experiences, Visit Houston has built on existing strength in attracting website visitors and moved to converting them to real life visitors. Presenters: Carla Brademan, Marketing Manager, Visit Houston and Mo Parikh, CEO, Bandwango
VR and AR is a toy today for early adopters but with Apple “baking it in” the OS11 operating system, it will go mainstream, with millions carrying a VR/AR solution in their pockets. Our intrepid guinea pig, Laszlo Horvath, CEO, ActiveMedia will give it an early spin.
They came, they saw, they identified tourism product and then helped rural destinations promote it through digital marketing. Presenter: Mo Sherifdeen, Director Integrated Marketing and Publishing, Travel Oregon
Biometric sensors for synched eye tracking, electroencephalography (EEG) and galvanic skin response (GSR) is the newest way to measure consumer response. Personal demos on request! Presenters: Jay Kinghorn, Director of Communications and Digital Strategy, Utah Office of Tourism, Dale Jolley, Director, UVU Vivint Neuromarketing SMARTLab and Professor of Marketing at Utah Valley University
“Scientific Proof: Planning a Vacation is More Satisfying Than the Vacation Itself.” The anticipation stage, as it turns out, is a receptive environment for marketing messages. Presenter: TBA
The World’s First Vertically Integrated Agency for DMO’s offering Branding + Space+ Product Development+Marketing Strategy+Digital Strategy… launches at eTourism Summit.
Presenter: Ralph Thompson, Executive Director, Travel + Tourism at StreetSense
Sponsored by Expedia Media Solutions and StreetSense
There are virtually hundreds of choices and options, but what digital investments will bear the most fruit for the least amount of investment? Presenter: Talia Salem, Founder, Urban Nomad and former Social Media director of Brand USA.
Working with local university film and journalism departments has worked content wonders for some tourism marketers. Alternatively, should DMOs outsource for those top storytelling skills? Presenter: Jeremiah Birnbaum, President, San Francisco Film School
You are the judges. Our annual eTourism Summit’s Got Talent show has uncovered highly successful startups and some fascinating failures. This year’s list of companies have been pre qualified by a attendees who will be co-presenting companies we’ve invited. Each BSNo will make a 5-minute pitch followed by comments.