"The summit stayed true to its promise of bringing 28 leading experts with direct tourism industry experience, all in one place! That was what caught my attention originally! I learned new angles and ideas that I put into action immediately upon my return. No lag time whatsoever. By attending this summit I was able to clearly define my plans for 2010...so...it gave me some answers I was seeking and helped me zero in. The result is that now in mid October I am working on next year not thinking about next year."
Andrea L. Burke, Burke Communications
"Thank you so much for organizing such a dynamic event and I found it empowering to learn and have a grasp of what's out there in the market place. Panels are excellent choices. I especially like the best practices sessions, show and tell made great impressions. The networking opportunity is priceless. Thank you so much for the exceptional job!"
Linda Ho, Hong Kong Tourism
"I thought the content was excellent, stimulating and motivating. I hope to take the passion and ideas from the conference back to work with me.
I came away with many, many ideas that are worthwhile and inexpensive that can be implemented immediately by almost anyone with a beginner's knowledge of social media, websites, search engine marketing ,optimization and email marketing. A fairly experienced "eTourism" expert would also have learned what's next. It was very useful to meet the "experts" all in one place that can help an organization implement a more sophisticated Social Media Marketing Plan."
Sheelagh Wylie, Xanadu Meadowlands
"Even though social media is almost a “been there done that” subject, I feel E-summit was able to pull out the real stars and allow us to gain a better insight in using these mediums to further our own campaigns. It was interesting to hear how to target your social media campaigns to better your return on investment and call to action. Many times destinations myself included are just posting and not really sure how to harness our message without coming off as a sales pitch or too unprofessional."
Deidre Jackson, Florida Space Coast Office of Tourism
"Most informative - great presentations on relevant and worthwhile topics. Using social media as promotional vehicles seems to require a toe-in-the-water mindset and internal champions who sleep, eat, breathe, live, tweet to succeed (as distinct from strategic planners, emphasis on ROI etc). Any company getting involved needs to recognize the significant ongoing commitment and resource which will be required to respond to opportunities and challenges as they crop up."
Joe Byrne, Tourism Ireland
"What a great conference it was. I really loved the case studies on both days and the panel discussion on FaceBook and Twitter. I thought the panel on the future visions for web sites was great and so was Jennifer Barbee's presentation yesterday. The Bloomington CVB has a 2.0 web site and we are moving toward 3.0. I would have liked to see more on Mobile Marketing, but I guess that can be next year as it has not gone into full swing with CVB's. Maybe the BCVB can be on the panel next year as we are starting to do sms (text) campaigns with the hope to get a good opt in list by the middle of 2010. Not sure, the there seemed to be a lot more suppliers than CVB's this year. Still the information was really good.
NYC was a nice place, but I must say I prefer the West Cost for this conference.. Hope we can move it back to SF next year. Or what about Toronto?
Thanks for putting it on."
John Lambrecht, Destination Bloomington
"Thanks for the excellent "curation" of presenters this year. As always, the Summit was thought provoking, interesting, balanced and informational. I'm sorry that my partner, Dave was not able to attend. You can be sure that HMG will reference your Summit in all of my take-aways to clients in the next few weeks. Thanks again for this opportunity.... it was time and money well spent, especially in this economic environment."
Linda Davis, Hotel Marketing Group
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