Balancing Resident Sentiment in 2021: Because “How Do You Feel?” is Absolutely the Right Thing to Ask
Before anyone ever heard of Covid-19, Longwoods International conducted a survey of 4,000 adults to measure perceptions and attitudes about tourism and the impact of tourism on residents in a community. Enter Coronavirus. Since March, Longwoods International has been conducting more surveys in weekly waves to dig deeper into American resident sentiment about travel to their community. Answers aren’t simple: it’s a double-edged sword.
- Erin Francis-Cummings, President & CEO, Destination Analysts Research
- Andria Godfrey, Vice President, Longwoods International
- Brian London, President & Chief Executive Officer, London Tourism Publications
- Adam Sacks, President, Tourism Economics
Sponsored by Longwoods International