Influencers or Superheroes? How Influencers Can Radically Connect and Support Your Messaging in 2021
Now more than ever, having a personal and relatable experience with a destination is the key difference between booking and visiting or skipping entirely. To get there, you need to have influencers’ stamps of approval. Through their eyes you can showcase new safety guidelines, how welcoming and diverse your destination is, and how to experience your city or state in a new way. We’ll walk you through our 2021 influencer campaign guide — how to navigate uncharted times and shift to hit targets. Bring your notebook, because you’ll leave inspired, with actionable steps to plan for in the new year!
- Jade Broadus, Vice President, Travel Mindset