Use the Power of Data and Machine Learning to Strengthen Your Travel and Tourism Brand
Branding is your biggest asset—a strong, trustworthy brand makes all the difference. Yet, with so much content, channels and noise out there, only the most useful brands are being rewarded with people’s time and attention. Data and machine learning are the best allies to become that brand.
- Alvaro Melendez, Co-Founder & CEO, Crant
- Scott Schult, Executive Vice President of Marketing, Myrtle Beach Area Chamber of Commerce / CVB
- David West, Executive Director, Destination Marketing – Herschend Family Entertainment
- Andrew Wilson, Executive Vice President and CMO, Atlanta CVB