Without Booming Tourism, Is There Any Room—Or Need—For Influencer Marketing?
Everything you always knew about influencers has changed…or maybe not? How is coronavirus affecting travel influencers and destination marketing plans? The debate is on. For sure, we can all agree that overtourism is yesterday and that diversity is now, getting much needed attention in brand promotions everywhere.
- Andrew O’Connor, Associate Director, Content Marketing, Destination DC