Hundreds of submissions have been narrowed down to an elite list of finalists for the 2024 eTSY Awards. Each entry reflected the best innovation and creativity employed by Tourism Marketing Organizations to draw visitors. Winners will be announced on April 4, during the final day of the eTourism Summit.
The finalists are:
Best Experiential Marketing Campaign
Pasadena Egg Hunt
Visit Pasadena
Eyes on Fort Myers – Fort Myers Webcam Network
Fort Myers – Islands, Beaches and Neighborhoods
Surprisingly Savannah Pop-Up Events
Visit Savannah
Best Content Marketing Program
Wildly Wyoming: The Ultimate Adventure Content Series with Travel Wyoming and Ford
Travel Wyoming
Palmetto Porch Podcast
Discover South Carolina
¿Listos? Let’s Go!
Visit Denver
Best Emerging Technology Integration
Visit St. Pete/Clearwater Adara Digital Consortium
Visit St. Pete/Clearwater
AD1 Global/Wyndham Orlando Resort
Best Use of Sustainability and Social Responsibility
Costa Rica Unveiled: Pioneering Accessible Adventures with Wheel the World
Costa Rica Tourism & Wheel the World
Celebrating Harriet Tubman’s Legacy: A Culturally Conscious Marketing Triumph for Cayuga County
The Cayuga County Office of Tourism in partnership with The Culturist Group
Best Implementation of Tiktok/Reels In Marketing Campaign
You Gotta See What We See
Destination Toronto
Storytelling with Short-Form Video for the Colorado Tourism Office
Colorado Tourism Office
Chefs of Albuquerque
Visit Albuquerque
Best Influencer Marketing Campaign
Summer Influencer Activation: Leveraging Social Influencers to Attract Emerging Audiences to Branson, Missouri
Branson CVB
My Fort Myers
Fort Myers – Islands, Beaches and Neighborhoods
Texas Wanderers
Visit Frisco
Best Local Marketing Campaign
The Unofficial Museums Campaign
Ottawa Tourism
Milwaukee Theater District
Visit Milwaukee
You BeLONG
Discover Long Island
Best Multichannel Marketing Campaign
Winnipeg+ – A new “streaming service” for business events
Tourism Winnipeg
Honestly, It’s Not For Everyone
Nebraska Tourism & Miles Partnership
Encuentra tu Belicidad
Belize Tourism Board
Best Paid Search Campaign
Visit St. Pete/Clearwater SEM Performance Max Campaign
Visit St. Pete/Clearwater
Papillon Grand Canyon Helicopter Tours
Papillon Grand Canyon Helicopter Tours & Noble Studios
Best Partnership Marketing Campaign
Tampa-to-Tampa
Visit Tampa Bay
You Gotta See What We See
Destination Toronto
Live Life Limitless
Visit Mesa
Best Social Media Campaign
Bringing the Albuquerque Balloon Fiesta to the World
Visit Albuquerque
Experience Little Rock in Color
Little Rock CVB
Leveraging Social Media to Achieve Digital Excellence: The Discover Puerto Rico Story
Discover Puerto Rico
Best Use of Innovative Marketing In A Campaign
Mitarry Best – As Created By AI
Visit Myrtle Beach
A Small-Town Story of a Big-Time Event: the Journey of X Games 2023 Coming to Ventura
Visit Ventura
Instagram Stories Campaign to Engage Mobile Visitors
Las Vegas Convention and Visitors Authority
Best Use of Video
Explore Seattle Southside’s Curiously Wonderful Campaign
Seattle Southside Regional Tourism Authority
Stories of Wyoming’s Modern Explorers
Travel Wyoming
The Home on the Range Project: Celebrating 150 Years of Home on the Range
Kansas Tourism
Best Viral Campaign
Pasadena as Taylor Swift Albums Branding Campaign
Visit Pasadena
Old Town Ranch in Temecula Valley
Visit Temecula Valley
Best Website
Yosemite Mariposa County Tourism Bureau
Noble Studios and Yosemite Mariposa County Tourism Bureau
Visit San Luis Obispo
Noble Studios and Visit San Luis Obispo
VisitLasVegas.com
Las Vegas Convention and Visitors Authority
Best Incorporation of Out Of Home In Marketing Campaign
“Authentically Albuquerque” Train Wrap
Visit Albuquerque
Out-of-Home Advertising in Los Angeles
Visit San Diego
Philadelphia 30th Street Station Domination
Destination DC
Best Email Marketing Campaign
Monthly Email Marketing
Discover Puerto Rico
12 Days of Holiday Giveaway
Visit Irving
Revitalizing Connection: Visit San Luis Obispo’s Strategic Email Campaign
Visit San Luis Obispo
Best User Generated Content Campaign
Steller UGC in Arizona
Visit Arizona
Have a story idea or want to be featured? Email Matt Swenson at matt.swenson@informa.com.
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